Over the past 25 years, "The Princess Bride" has become a cult classic that rivals "Monty Python and the Holy Grail" for sheer quotability. It had magic, torture, true love, poisonings, swordplay and a giant, for crying out loud!

But did it have romance behind the scenes?

TODAY's Lester Holt sat down with three of the film's key players on Wednesday -- director Rob Reiner and stars Robin Wright and Cary Elwes -- to find out the scoop.

And it turns out, it's not inconceivable!

"Oh, I was so in love with him, oh, my God," said Wright. 

Holt wondered about the rumor that Wright asked for more takes for the final kissing scenes. 

"Yes, that is true," she admitted.

"I think that was me," said Elwes.

Unrequited romance or not, the leads certainly conveyed passion throughout the film. But today, Reiner admits they really had no idea it would take off the way it has. "You're not thinking of anything (like a classic movie)," he said. "You're just thinking you're trying to make a movie that you think entertains you, and hopefully it'll entertain a lot of other people."

As you wish.

Slideshow: Most romantic movies of all time

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The 25th anniversary edition of "The Princess Bride" is now available on Blu-ray. 

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This week, two long-awaited movies -- "Taken 2" and "Frankenweenie" -- hit the cinema. Plus, "Princess Bride" gets a 25th anniversary Blu-ray, and an all African-American cast stars in a remake of "Steel Magnolias."

TUESDAY: 'Princess Bride'
"Inconceivable!" "You keep using that word. I do not think it means what you think it means." "Anybody want a peanut?" The wonderfully quotable "Princess Bride" turns 25 this month, and a 25th anniversary Blu-ray offers a fun batch of extras, including an all-new featurette called "True Love: The Princess Bride Phenomenon." Other goodies include interviews with the cast and crew, a video diary from star Cary Elwes and commentaries by director Rob Reiner and screenwriter William Goldman (who also wrote the novel upon which the film is based). Have fun storming the castle! (On sale Oct. 2.)

FRIDAY: 'Taken 2' and 'Frankenweenie'
In 2008's "Taken," Liam Neeson turned into a killing machine after his daughter was kidnapped. So how to reboot that scenario for "Taken 2"? This time around, it's his ex-wife who's taken by the same evil group from the first film. What are the odds? Also opening this week is the full-length version of "Frankenweenie," famous as the short film that got Tim Burton fired from Disney in the 1980s. Now that Burton's a big-name director, the studio gave him big money and resources to turn the idea into a big-screen, full-length 3-D release. The plot hasn't changed over the decade: Kid scientist Victor Frankenstein brings his dog Sparky back from the dead, and to no one's shock but his, that wasn't a great idea. (Both movies open Oct. 5.)

SUNDAY: 'Steel Magnolias'

The original "Steel Magnolias" came out way back in 1989, but if you've ever seen an armadillo groom's cake at a wedding, you know its influence still lingers. Now Lifetime has remade the classic Southern tearjerker with an all African-American cast. The new film features Condola Rashad (Phylicia and Ahmad's daughter) in the Julia Roberts' role of Shelby, with Queen Latifah in the Sally Field role as Shelby's mother. Also starring are Phylicia Rashad herself, Alfre Woodard and Jill Scott. (Oct. 7, 9 p.m., Lifetime.)

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• 'Inconceivable!' Quotable 'Princess Bride' turns 25
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20th Century Fox

"The Princess Bride" turns 25 this year, but it's not getting a remake.

That article, I do not think it means what you think it means.

Twitter and the Internet went a little bit crazy Monday with rumors that 1987's beloved "The Princess Bride" was getting a remake. Links were posted to this article on a site called FamilyVideo.com claiming that Paul Rudd was going to play Cary Elwes' role of Westley, with "The Office" star Mindy Kaling as Buttercup, the role Robin Wright played.

Now more often than not, these remake rumors are true, and movie fans groan and complain at the thought of their favorite film being redone. But hold the groans -- this isn't happening.

A month ago, Rudd and Kaling did do a public table reading of the film in Los Angeles, meaning those actors (and Patton Oswalt and others) simply sat on a stage and read from the script.

Somehow that month-old news got twisted into a movie remake starring the table read cast. It's not true, but the joke quotes write themselves. ("You killed my remake rumor! Prepare to die!")

But maybe the flurry of interest in this classic film will inspire some fun events for its 25th anniversary, coming Sept. 25. Big-screen re-release, perhaps? Or a Bride Fest along the lines of Lebowski Fest? In the meantime, have fun storming the castle, and don't get involved in a land war in Asia.

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